September 2026 Newsletter

Newsletter

by

100c Team

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September 29, 2026

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Dearest art friends,

Who gets to be a collector? We've been asking ourselves that question for a while. At fairs, openings and studio visits, we kept hearing some version of the same thing: "I love this, but I wouldn't know where to start."

So we built somewhere to start. 100 + 1 = 101 is a two-month guided entry into digital art: 20 people, real conversations with artists, one IRL moment connected to the fall calendar, and no previous knowledge required. Pauline tells the story behind it in this month's article below.

And because we believe that door should open a little wider, we're giving away one spot in the fall cohort. To enter, respond to this email and tell us why you are intrigued about digital art. We'll announce the winner on Friday, October 2.

Not feeling lucky? Enrollment closes this Sunday, October 4. Join 101 →

See you around,

The 100 collectors Team

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Early Signals

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☼ Time to Change Who Gets to Be a Collector? Pauline Foessel on Opening the Door to Digital Art and the Launch of 101

As 100 collectors launches an introduction program to digital art, founder Pauline Foessel talks about why digital art still feels difficult to enter, who the collectors of tomorrow might be, and why sometimes all you need is somewhere to start.

→ Read the Article

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Our new 101 program to start collecting digital art

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Inside 100 collectors

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☼ Seoul / A week of digital art events around Futura Canva conference supported by 100 collectors

☼ Online / New public digital artist directory with over 200 artists connected to the 100c network + our founder’s note about the directory here

☼ NYC / Your agenda of digital art events happening the week of the Armory Show

☼ Lisbon / Inside the Studio: A Visit with Ana Malta at Underdogs

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The New 100c Digital Artist Directory

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Hidden Gem

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Exonemo

‍Recommended by 100c contributor, Noriaki Nakata

A new media artist duo from Japan, with solo shows in September both at NOWHERE in New York City and at NEORT++ gallery in Tokyo.

“ With this project exploring the "plots" left on the internet's frontiers, I'm feeling both a sense of nostalgia and the ongoing sensation that the world is still connecting.”

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Exonemo’s project shown at NEORT++

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On Our Radar in September

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Check out our new event page with filters by location, event type and more >

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☼ New York City / Last days to see Auriea Harvey’s exhibition at HEFT

☼ Basel / Thresholds by Studio Lemercier takes over HEK Basel

☼ Linz / The Francisco Carolinum museum is showing its crypto art collection in its entirety for the first time

☼ Busan / Performance Review by Jonas Lund is part of the grand reopening of Busan Museum of Art

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Seasonal Meme

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x.com meme from 100collectors

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Want to learn more about digital art?

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Join our new digital art 101 introduction program, a two-month cohort for people interested in digital art but unsure where to start.

Small group up to 20, real conversations with leading artists including Beeple, and one in-person event near you: enough to actually build your eye and your judgment.

Runs October to November, sign-ups close this week. LAST CALL!

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Register here

Members enjoy unlimited access to every article in the 100 Collectors archive, including exclusive interviews with artists, collectors, curators, and gallerists, in-depth exhibition reviews, collecting strategies, market analysis, artist profiles, and original reporting on the people, ideas, and movements shaping contemporary art. Explore thoughtful long-form journalism, discover emerging and established artists, follow major exhibitions and fairs around the world, and gain deeper insight into the evolving art market. Whether you're an experienced collector or just beginning your journey, membership gives you access to our complete library of stories, research, and perspectives designed to help you better understand, appreciate, and collect contemporary art.